How To Set Up Files

Tips for setting up your print

Here is a quick guide about setting up your files for the
printing process.

From trim marks to file formats, everything you need to know should be
here.

PLEASE NOTE: Incorrect artwork that has to be manually corrected
by our operators will incur additional charges and slow the
turnaround time.

Creating print ready files

Trim, Internal Bleed, External Bleed

The trim area is the final size of your print job (always include trim
marks).

When creating your artwork, ensure your artboard is set up as the trim
size of your design.

Use the document set up to define trim and bleed, never do it manually
on page.

Internal bleed: 3mm (5mm on all booklets) Keep all important
information away from this area

External bleed: 3mm (5mm on all booklets)

Your job is printed on a large sheet and then trimmed to size. External
bleed is the area extending past your trim area, which allows for a small
amount of movement that may occur when your work is being cut to
size.

All files must be supplied as PDF

Printed one side: Supply a one-page PDF.

Printed front & back: Supply a two-page PDF.

The first page of your PDF will be the front page and the second the
back page.

Multiple kinds: Supply one two-page PDF for each kind.

Supply in CMYK mode

Convert all of your RGB or Pantone spot images to CMYK

This will give you more control over the final appearance of your print
job. Our automatic conversion may produce results you?re not satisfied
with.

Resolution

Your artwork should be 300dpi at full size.

Resolution is the number of pixels within an image. The higher the
resolution, the better the picture, however if your resolution is too high it
is not utilised and makes your files too large.

Either test print or view your design at 100% to decide if you?re happy
with the image quality. If you enlarge an image you lower its resolution
and conversely, if you reduce an image you increase its resolution.

Ink coverage

Coated stocks: 300% maximum ink

Uncoated stocks: 260% maximum ink

The colours that you use should contain less than the total maximum %
when you add together Cyan, Magenta, Yellow and Black.

Rich black: 30% Cyan, 20% Magenta, 20% Yellow, 100% Black

Rich blue black: 40% Cyan, 0% Magenta, 0% Yellow, 100% Black

This is for areas 30mm square or larger and shouldn?t be used on text.

Fonts: Always embed or outline your fonts

Embedding or outlining the fonts you use in your files means we can
print them even if we don?t have those fonts installed on our computers.
This ensures they will look exactly the way you want them to.

Gradients

To avoid banding when printing a gradient. All gradients should be
created in Photoshop and saved as an .eps file and placed into the
working document (either inDesign or Illustrator). Create the gradient in
PhotoShop, apply ?Noise? (Filter > Noise > Add Noise), then to smooth
the noise apply a Gaussian Blur (Filter > Blur > Gaussian Blur?.) and
then save as.

Naming your file

Keep it short, sweet and descriptive. For example, ?ACME Incorporated? would
name a business card file ACME_BC.pdf

All booklets to be supplied as single page PDF?s not as spreads- This should be supplied as 1 PDF with pages within. E.g. a 24pp booklet should be supplied as 1 PDF, with 24 individual pages.

Select the appropriate binding option for your printing requirements
All saddle stitched booklets to be supplied as single pages. The cover to be supplied as single pages not a spread
Ensure that you allow for 5mm (minimum) or 10mm (minimum for 20page +) internal bleed.
Covers on burst bound and perfect bound books as spreads with a spine. Spine width to be confirmed

Booklet Set Up Instructions

Our general rule of thumbs to get you started on a simple booklet job.

All booklets to be supplied as single page PDF?s not as spreads- This should be supplied as 1 PDF with pages within. E.g. a 24pp booklet should be supplied as 1 PDF, with 24 individual pages.
Select the appropriate binding option for your printing requirements
All saddle stitched booklets to be supplied as single pages. The cover to be supplied as single pages not a spread
Ensure that you allow for 5mm (minimum) or 10mm (minimum for 20page +) internal bleed.
Covers on burst bound and perfect bound books as spreads with a spine. Spine width to be confirmed

Booklet Binding Options

Selecting the correct binding option might be confusing, especially with the various methods available and what method is sufficient for your printing requirements. The below can hopefully provide some clarification on which binding method to choose:

Saddle Stitching:

Used for booklets with a small number of pages.

Burst Binding:

Used for booklets with coated pages

Perfect Binding:

Used for booklets with uncoated pages
PUR Binding:
Used for both coated and uncoated pages. PUR is a strong glue that is applied to books that are used frequently and may need to last for longer periods of time. PUR is used when standard burst or perfect binding cannot offer the extra durability that PUR can offer

Section Sewing:

Section sewing is the next step up from PUR binding and is used for books that are frequently used and may need for a very long period of time. Section sewing offers a more durable finish than PUR (an example of a section sewn book is a street directory)
If saddle stitch isn?t and option due to thickness of the book, then it is likely that one of these options will be your next choice. It is important to ask these two questions when deciding which binding option you will choose:
How frequently will the book be used?
How long does the book need to last?
Based on the answers, we will make recommendations to which binding option is appropriate for your book.

Setting up a new knife/die line

The line should be set up in PMS072 and the swatch renamed to ?knife? (lowercase).
The knife line should also be set to ?overprint?.
Its easiest to set your knife line in a new layer over the top of your CMYK artwork.
When you output the PDF, be sure not to convert the spot colour ?knife? to CMYK
If your artwork is double sided the back side of the artwork (second page of PDF) does not require the knife line. However it is always good to check your CMYK artwork fits the new knife you ahve designed (front and back)

Spot UV Set Up

1. Choose the correct Pantone colour

Open the Pantone Solid Coated swatch book
Select Pantone 102

2. Rename the Pantone colour

From the swatches window, double click the new colour
Change the Colour Mode to CMYK
Manually rename to uv (all lower case)

3. Copy the area requiring spot uv to a new layer

Select the artwork requiring spot uv
Copy
Paste into a new layer named uv

4. Define the spot uv area

Select the artwork requiring spot uv from the uv layer
Click the Fill option in the Color window
Select the new uv color
Set the selected artwork to Overprint Fill in the Attributes window

5. Final Check

From the View menu, select Overprint Preview

Setting up for foiling

The foil area should be set up in PMS7480 and the swatch renamed to ?foil? (lowercase).
The knife line should also be set to ?overprint?.
Its easiest to set your knife line in a new layer over the top of your artwork.
When you output the PDF, be sure not to convert the spot colour ?foil? to CMYK
If your artwork is double sided the back side of the artwork (second page of PDF) does not require the ?foil spot? unless there is foil on the reverse as well.